The Ladies' Super Bowl Guide - The Game, The Ads, The Food, The Facts!

One hundred million people can't be wrong. The Super Bowl is days away, and if you're not following all of the story lines out there, ladies, you're missing out. Not only is the Big Game a day to revel in eating, drinking and watching smoking hot guys running around in tight pants, it's also a classic battle that brings out the best in our top athletes.

First of all, let’s address the elephant in the room. “Richard Sherman’s rant” you ask? No, of course I’m talking about Bieber’s arrest. No one can focus on anything else and the Twittersphere in set on freakout. But besides that, there’s a little game gonna be played on Feb. 2, and I’m here to let you know exactly who to look for and what are the key story lines to follow. And there are many!

Are you going to a Super Bowl party? You know, five percent of Super Bowl watchers view the game alone. Wait, what? Come on people, grab a friend because if you’re not gabbin about it, it probably isn’t happening.

If you’re like the normal people, who watch on average with 16 others, there are lots of things to be aware of. Fashion, food and super cool football foods are on your plate this week, because after all, this Sunday is as good of reason as any to overeat, overdrink and trash talk all your pals. And call in sick the next day – as 6 percent of people do!

Consider these crazy food facts -

·      People around the world will consume an estimated one billion chicken wings on Super Bowl Sunday!

·      Super Bowl Sunday is the busiest day of the year for pizza restaurants.

·      More than $50 billion is spent on snacks for the Super Bowl. 

While you’re munching on nachos, let’s turn our attention to the game.

Specifically, the line of scrimmage. This is where I believe the game will be won or lost.

This is the first time since 1991 that the top ranked offenses and the top ranked defenses have met in the Super Bowl.  This means, quite simply, that this will be a game of inches. Sure, the Broncos, led by Peyton Manning, are the most prolific offense to EVER play the game…as evidenced by them scoring the most points by any team in NFL history. And yet in the games that they did fall short, teams found that the best defense was offense. The more the Seahawks can take Manning off the field, the better chance they have. They can do this with Marshawn Lynch, their “Beast Mode” running back with a thing for Skittles. While I don’t condone chucking Skittles on the field after touchdowns, I do think that if Lynch can’t be contained, that will be the edge for the Seahawks. On the other hand, if Knowshon Moreno and the Broncos’ other two running backs are as effective as they’ve been in the past two games, the Broncos and their long drives could put the Hawks behind early, and they’re not a come-from-behind type of team.

If that happens, be thankful for the ads. According to a recent survey, 39 percent of people watching the game are more interested in ads than the game anyway. And because they're paying roughly $4 million for a 30 second spot, advertisers are hoping this holds true for everyone.

Last year, Budweiser’s Clydesdales and Tide’s “Miracle Joe Montana Stain” were among the top rated ads.

Celebrities such as Stephen Colbert and Terry Crews will make their Super Bowl debut, and a Bank of America ad featuring U2 will offer a free iTunes download of a new U2 song during the game.

Scarlett Johansson’s ad for Soda Stream will run in the 4th Quarter, but not the original ad. The first version was banned by Fox, Soda Stream’s smart PR team let it leak (hmmm…not a strategy, was it?) and the “uncensored” spot has been viewed almost 2 million times already. Don’t get too excited though; the ban was for the last line of the ad, “Sorry Coke and Pepsi”. Fox decided it’s best not to anger two of their top advertisers for a measly Soda Stream $4 million.

Expect advertisers to bring the funny, with much buzzed-about Audi commercials, a Full House reunion for Dannon Oikos and the return of Doritos' User-generated ads. 

 There's a reason football is America's greatest game, and Super Bowl Sunday is the world's greatest day. So bust out those team colors, grab a nacho and enjoy!

And for all of your continued Super Bowl scuttle-butt, visit my blog at www.hailmaryblog.com or follow me @hailmaryblog. Happy footballing!